It’s that time of year again—late January disappearing into early February. It’s cold, it’s dark, it’s wet, and have I mentioned that it’s cold? The initial excitement of your New Year’s resolution has started to fade, and you’re finding it harder to keep your fitness goal alive. You’re struggling to stay motivated. Does this sound like you? If it does, you’re not alone. There’s even a term for this in the fitness community—Failure Friday, the last Friday of January when most people have officially given up on their fitness resolutions.

The secrets and myths of ‘spot reduction’.